Morning glory seeds come from plants of the genus Ipomoea, which belong to the bindweed family, Convolvulaceae. These plants are especially appreciated for their striking, trumpet-shaped flowers that appear in a wide range of colors, including blue, purple, pink, and white. Because of their rapid growth and ornamental appeal, morning glories are commonly cultivated as decorative garden plants, whether to cover fences, trellises, or other vertical structures.